posted on Friday, December 01, 2006 10:46 AM
I think behavior visualisation modelling is really interesting and a presentation on Visio 2007 (ppt) shows how you could do basic visualisation using data overlays.
More advanced products, such as VideoMining's Test Store Platform to help companies plan store design, including different behaviour engines.
Similar to the Eye Tracking analysis often used for website usuability.
Hughes Associates Inc. Fire Science and Engineering have People Movement modelling software which aims to show building design effects.